In the newest NBA Live video game for PS3 and XBOX 360 the graphics are insane compared to previous ones. The most interesting aspect of the game I thought personally was how intense the graphics were that you can notice the different styles and brand of shoes the game athletes wear. Now you can equip your virtual player with the freshest pair of Nike, Adidas, or Converse shoes and hoop it up with style. Its a great way for the most popular athletic shoes to use their product placement within the game this way. This is just another simple way to make a great sports game even more personal to the player. Also video games have come a long way if designers are releasing "shoe packs" on the game as an accessory. Something just to think about.
http://kotaku.com/5430113/nba-live-10-dlc-it-must-be-the-shoes
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